Exam #2 Review Sheet

Exam #2 Review Sheet
Fall 2015

Intro to Media Industries

Exam #2

Spring 2015

Underbelly of Movie Industry (from the blog + class)
- Tricky Hollywood accounting
- Theater extortion
- Fake Reviews
- Copyright Battles
- Script theft accusations
- Writers don't come up with ideas (producers do)
- Importance of the international market
- Development hell
- The movie ratings system
- The importance of merchandising

Understanding TV Ratings (from blog + class)  
Nielsen Media Research
Rating vs Share (know that successful talk shows typically get low ratings but high shares)
Key Demo for entertainment
Key Demo for news
GRP = "gross ratings point"
HUT
TVHH
C3
Live + 7
Nielsen Family
Overnight Ratings (Set-top boxes)
Sweeps Months (November, February, May, July)
PeopleMeters
Diaries
Telephone Coincidentals

Sound Recording Overview

Phonograph and Edison

Gramophone and Berliner

Nickelodeons

Cylinders vs. flat discs

Berliner’s Victrola

Impact of radio on recording industry

Importance of the jukebox during the Depression

Rock n’ roll’s importance

RIAA

New business models

Organization of industry—talent, production, distribution, retail

Types of distribution 

Ownership of industry

Departments within typical recording company 

Economic State of Music Sales Worldwide (IFPI Digital Music Report)

Nielsen Music Report

Radio 

Key figures: Hertz, Marconi, Fessenden, de Forest, Conrad, Sarnoff, Armstrong

KDKA
“toll broadcasting”

Radio Act of 1927, FRC

Communications Act of 1934, FCC

FM radio

Television’s influence on radio

Telecommunications Policy Act of 1996

Three AM radio channel classifications (clear, regional, local)

Three FM radio channel classifications (C, B, A)

Popular station formats

Voice-tracking and compression

Sources of revenue (network ads, national spot ads, local ads)

Arbitron

General radio audience characteristics

Drama & Storytelling 

Dramatic formula

- Exposition/introduction

- Rising Action

- Climax

- Falling Action

- Denouement
Stock characters

-reluctant hero

-comic sidekick

-nerdy girl

-wacky neighbor

-wise old man
Stock Situations

-bitter rivals

-dysfunctional nuclear family

-middle child

-team of three girls

-ill-fated lovers

Plot

Theme

Genres (tragedy, comedy, mystery, action/horror, reality)

Sports as drama

Articles/videos posted on blog that will be on exam: 

IFPI Digital Music Report
Understanding TV Ratings
What TV ratings really mean (Nielsen)
Who owns radio in the U.S.
Disney sets revenue record
2014 Studio Profitability
2014 Theatrical Market Statistics
Hollywood is Producing Higher Highs, Lower Lows